Video Title : Cognitive Biases: Mental Accounting
Video Description : The psychologist Laurie Santos (Yale University) explains the phenomenon of mental accounting: why we don't always assume that money is fungible. She explores why we set up different accounts for different purchases and how we can use our mental accounting biases to be happier about our financial decisions. Speaker: Dr. Laurie Santos, Associate Professor of Psychology, Yale University
Video ID : x240193a5
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